Privacy Policy
This Privacy and Cookie Policy becomes effective on May 1, 2025 for all users.
What Does This Policy Cover?
This policy describes how Vistrue LLC Vistrue referred to as “Vistrue” or “the
company” in this policy) will make use of your data when you use the
website https://www.vistrue.com/, contact us via phone or email, request to
receive marketing from us or access our services online (“Services”).
It also describes your data protection rights, including a right to object to
some of the processing which Vistrue carries out. More information about
your rights, and how to exercise them, is set out in the “What rights do I
have?” section.
What Information Do We Collect?
We collect and process personal data about you when you interact with us
and our website, and when you use our Services.
This includes:
o your name, username and password;
o email address and phone number;
o your marketing preferences, including any consents you have given us;
and
o information related to the browser or device you use to access the
Website or Services, such as:
o location information as provided by your device or browser, such as your
device’s GPS signal or information about nearby Wi-Fi access points;
o your Internet Protocol (IP) address, cookie identifiers, mobile advertising
identifiers, and other device identifiers that are automatically assigned to
your computer or device when you access the internet;
o information about your device such as browser type, operating system,
and internet service provider; and
o information about your visit to our website such as pages that you visit
before and after using the services, the date and time of your visit, the
amount of time you spend on each page, information about the links you
click and pages you view within the Services, and other actions taken
through use of the Services.
What Information Do We Receive From Third Parties?
· Sometimes, we receive information about you from third parties. We
may also obtain information about you from other third-party services and
organizations to enhance your experience.
How Do We Use This Information, and What Is the Legal Basis For
This Use?
We process this personal data for the following purposes:
To
o verify your identity;
o communicate with you;
o provide customer services and arranging the delivery or other provision
of products or services.
o As required by Vistrue to conduct our business and pursue our legitimate
interests, in particular:
o we will use your information to provide products and services you have
requested, and respond to any comments or complaints you may send to
us;
o we use information you provide to personalize our website, products or
Services for you;
o we monitor our website and Services to prevent, investigate and/or report
fraud, misrepresentation, security incidents, potentially prohibited or illegal
activities, in accordance with applicable law;
o we use information you provide to investigate any complaints received
from you or from others, about our website or our products or Services;
o we will use your information to provide products and services you have
requested, and respond to any comments or complaints you may send to
us;
o we will use data in connection with managing and enforcing legal claims,
compliance, audits, accounting and administrative tasks, regulatory and
investigative purposes (internal and external) as necessary (including
disclosure of such information in connection with legal process or litigation)
For example, we may disclose Personal Data to respond to subpoenas,
court orders, legal process, law enforcement requests, legal claims or
government inquiries, and to prevent fraud and to protect and defend the
rights, interests, safety, and security of Vistrue, our users, or the public; and
o we use data of some individuals to invite them to take part in surveys,
market research and evaluations.
Where you give us consent:
· we will send you direct marketing in relation to our relevant products
and services, or other products and services provided by us;
· provide customized content and make recommendations that would
improve your experience with the Website;
· to serve you ads on our own services or elsewhere online that match
your inferred interests, preferences, and characteristics;
· send you content and communications including advertisements and
offers, about our own and our trusted partners’ products and services which
integrate with our Services;
· we place cookies and use similar technologies in accordance with the
information below and the information provided to you when those
technologies are used; and
· on other occasions where we ask you for consent, we will use the data
for the purpose which we explain at that time.
For purposes which are required by law:
· In response to requests by competent public bodies, judicial
authorities, government or law enforcement authorities conducting an
investigation.
Withdrawing Consent or Otherwise Objecting to Direct Marketing
· Wherever we rely on your consent, you will always be able to withdraw
that consent, although we may have other legal grounds for processing your
data for other purposes, such as those set out above. In some cases, we
are able to send you direct marketing without your consent, where we rely
on our legitimate interests.
· You have an absolute right to opt-out of direct marketing, or profiling
we carry out for direct marketing, at any time. You can do this by following
the instructions in the communication where this is an electronic message,
or by contacting us using the details set out below.
Who Will We Share This Data With, Where and When?
· We will share your personal data within our company for our internal
business purposes or to provide you with a product or service that you have
requested.
· Personal data may also be shared with third party service providers,
who will process it on behalf of Vistrue for the purposes identified above.
For example, IT services, , to market products or services or deliver ads to
you, analyze activity on the Services, provide content, and help to maintain
our user database and administer emails, surveys, or other
communications.
For more detailed information on how we use these third-party services,
please see below:
· providers of email management and distribution tools – for example, if
you sign up to receive Vistrue newsletters or other marketing messages, we
may manage the delivery of these to you using a third-party email
distribution tool.
· providers of security and fraud prevention services;
· providers of data aggregation and analytics software services that
enable us to effectively monitor and optimize the delivery of our services;
· data hosting companies that provide the infrastructure to host our
applications, facilitate network connectivity from outside agencies and
maintain our data.
Personal data may be shared with government authorities and/or law
enforcement officials if required for the purposes above, if mandated by law
or if required for the legal protection of our legitimate interests in compliance
with applicable laws.
In the event that the business is sold or integrated with another business,
we may share personal data in connection with an actual or proposed
change in control, such as the sale of a website, a merger, consolidation,
asset sale, or in the unlikely event of bankruptcy. Your details will be
disclosed to our advisers and any prospective or actual purchaser’s adviser
and will be passed to the new or prospective owners of the business.
If you access third-party services, such as Facebook, Google, or Twitter,
through the services to login to the services or to share information about
your experience on the services with others, these third-party services may
be able to collect information about you, including information about your
activity on our websites or through the services, and they may notify your
connections on the third-party services about your use of the services, in
accordance with their own privacy policies.
Information About Our Use Of Cookies
· What Are Cookies?
o A cookie is a very small text document, which often includes a
pseudonymous unique identifier. Cookies are created when your browser
loads a particular website. The website sends information to the browser
which then creates a text file. Every time the user goes back to the same
website, the browser retrieves and sends this file to the website's server.
Find out more about the use of cookies on www.allaboutcookies.org.
o We also use other forms of technology which serve a similar purpose to
cookies and which allow us to monitor and improve our website. When we
talk about cookies, this term includes these similar technologies.
What Cookies Do We Use And What Information Do They Collect?
o Required cookies: these cookies are required to enable core
functionality. Without these cookies, services you have asked for, like
identifying you while you are logged in, cannot be provided. If you disable
these cookies certain parts of the website will not function for you.
o Analytics cookies: these cookies help us improve or optimize the
experience we provide. They allow us to measure how visitors interact with
our website and we use this information to improve the user experience and
performance of our platforms. These cookies are used to collect technical
information such as the number of pages visited, which parts of our website
are clicked on and the length of time between clicks. For example, we use
Google Analytics to better understand how customers use the Site.
o Advertising Cookies: we use these cookies to collect information about
your browsing habits in order to make advertising more relevant to you and
your interests. They are also used to limit the number of times you see an
advert as well as help measure the effectiveness of an advertising
campaign. We may share this information with other parties who help
manage online advertising – please see the "Third parties" section below for
more details.
Third Parties
· Your use of the website may result in some cookies being stored that
are not controlled by us. This may occur when the part of the website you
are visiting includes content displayed from a third party website. You should
review the privacy and cookie policies of these services to find out how
these third parties use cookies and whether your cookie data will be
transferred to a third country. A list of the third parties who place cookies on
our website are:
o Facebook
o LinkedIn
o Google
o HubSpot
o Hotjar
o Instagram
o Intuit MailChimp
How Do You Manage These Technologies?
o If you want to delete any cookies that are already on your device, please
refer to the help and support area on your internet browser for instructions
on how to locate the file or directory that stores cookies.
o We keep information collected from cookies for a maximum of 12
months.
What Rights Do I Have?
· You have the right to ask us for a copy of your personal data; to
correct, delete or restrict (stop any active) processing of your personal data;
and to obtain the personal data you provide to us for a contract or with your
consent in a structured, machine readable format, and to ask us to share
(port) this data to another controller.
· In addition, you can object to the processing of your personal data in
some circumstances (in particular, where we don’t have to process the data
to meet a contractual or other legal requirement, or where we are using the
data for direct marketing).
· These rights may be limited, for example if fulfilling your request would
reveal personal data about another person, or if you ask us to delete
information which we are required by law to keep or have compelling
legitimate interests in keeping.
· To exercise any of these rights, you can get in touch with us using the
details set out below. If you have unresolved concerns, you have the right to
complain to an EU or UK data protection authority where you live, work or
where you believe a breach may have occurred.
How Do I Get In Touch With You?
· We hope that we can satisfy queries you may have about the way we
process your data. If you have any concerns about how we process your
data, or would like to opt out of direct marketing, you can get in touch at
privacy@vistrue.com or by writing to 333 Douglas Road, E., Oldsmar,
Florida 34677.
How Long Will You Retain My Data?
· We retain the Personal Data we receive as described in this Policy for
as long as you use our Services or as necessary to fulfill the purpose(s) for
which it was collected, provide the Services, resolve disputes, establish
legal defenses, conduct audits, pursue legitimate business purposes,
enforce our agreements, and comply with applicable laws.
· Where we process personal data for marketing purposes or with your
consent, we process the data until you ask us to stop and for a short period
after this (to allow us to implement your requests). We also keep a record of
the fact that you have asked us not to send you direct marketing or to
process your data indefinitely so that we can respect your request in future.
Contact Us
· The data controller for your personal data will be Vistrue.
· If you have questions about this privacy notice or wish to contact us for
any reason in relation to our personal data processing, please contact us at
sales@vistrue.com
Updates To This Privacy Notice
· We reserve the right to update this privacy notice at any time, and we
will provide you with a new privacy notice when we make any substantial
updates. We may also notify you in other ways from time to time about the
processing of your personal information.